Product Cards for Online Shopping
By Gdefoto Retouching Studio
GET THE PERFECT PRODUCT CARD IN ONE CLICK:
Product Cards for Online Shopping stores and platforms: Order High-Quality Design to Boost Sales
- Order Product Cardsfor Online Shopping stores and Get a Ready-Made Solution that Transforms Your Product Description into Visually Engaging and Informative Content.Our team creates Product Cards that tell the story of your product better than any text or standard photo. We know buyers make decisions within seconds, and informative visuals are the key to capturing and holding attention while highlighting your product's key benefits. Every product card is tailored to the specific requirements of each online store and product type, taking into account unique formats, preferred image sizes, and quality standards. We create visuals from your photos or scratch, offering custom design, well-thought-out data layouts, and elements that boost click-through rates. Every detail draws attention to your product and conveys all its essential features to potential buyers.
- Our service includes multiple stages, from creating a unique design to testing variations for maximum CTR improvement and full compliance with platform technical requirements. You’ll not receive just a beautiful image but a powerful tool that enhances the perception of your product, builds buyer trust, and increases sales.
- Invest in your product cards today to ensure long-term growth and success. This investment brings immediate results by boosting sales while helping your brand stand out and strengthen its presence in the market. Visually appealing and informative product cards build buyer trust and create sustained interest, working in your favor with every new visitor.
- The long-term benefits are clear: they create a high-quality image for your product, improve its visibility, and strengthen its ranking on marketplaces and online stores.
- Don’t wait for your competitors to get ahead—order Product Cardsfor Online Shopping today and unlock new growth opportunities for your business!
Your Online Shop Sales Can Grow by 30% — Order Product Cards That Work!
Studies in E-Commerce Show That Products with High-Quality Cards on Platforms. Attract 30% More Attention if we compare to those presented with only text descriptions and standard photos. On Online Stores and platforms such as Amazon, AliExpress, Yandex, Market, Ozon, and Wildberries, highlighting key product features and benefits helps keep users' attention longer than simple product cards.
Buyer behavior research confirms: that more than 60% of users make purchase decisions based on visual data.
In simple terms, almost no one reads descriptions. This effect is particularly noticeable in categories that require complex and precise explanations, such as electronics, home appliances, and cosmetics. In these categories, buyers want to instantly see what makes a product unique and how it can be used. Product Cards help shorten the customer journey from discovery to adding the product to the cart by simplifying complex information and emphasizing key features.
According to marketing research, using product cards significantly increases sales efficiency. Studies by Nielsen Norman Group and HubSpot reveal that visual content helps users process information faster and more effectively. For example, materials with product cards receive 94% more views on average compared to text-only content. Additionally, research shows that people remember up to 65% of information presented visually, compared to just 10% from reading plain text.
For platforms like Amazon and eBay, adding dimensions and diagrams increases engagement and conversion rates, helping products stand out from competitors. Studies also show that pages with product cards receive 650% more interactions compared to text-only pages, enhancing the "stickiness" of the product and positively affecting SEO and search rankings.
Referenced research links:
https://blog.hubspot.com/marketing/infographic-stats — Statistics on the effectiveness of product cards for marketing.
https://blog.hubspot.com/marketing/visual-content-for-conversion-rates — How visual content, including product cards, affects conversion rates.
https://blog.hubspot.com/marketing/visual-content-marketing-strategy — The role of visual content in marketing strategies.
A brief description of product card creation services and their value for business
Our services for creating Product Cards for Platforms are a comprehensive solution that helps your product stand out effectively and increase sales. We create not just images but powerful visual tools that capture buyers' attention and boost conversion rates. Well-designed infographics set your product apart from competitors and offer a range of benefits.
Attracting and Retaining Attention
On platforms, buyers often have to choose from numerous similar products.
Visual materials that highlight the key features of a product immediately attract the target audience.
This approach makes information easier to digest and clearly shows why your product meets customer needs, increasing its chances of being chosen and purchased.
Increasing Click-Through Rate and Conversion
Our product cards communicate the benefits of a product, making information accessible and easy to understand. Studies show that products with well-thought-out, informative cards receive more clicks, as buyers prefer products that are visually clear at a glance. This is especially important for complex products where key features need to be conveyed quickly. Such images shorten the path from interest to purchase, improving conversion rates and benefiting your business.
Professional Design and Platform Adaptation
Each project is developed with the specific requirements of platforms like Wildberries, Ozon, Yandex Market, and Amazon in mind. Our designers tailor visual content to online store formats, ensuring the product looks attractive and professional. This approach guarantees technical compliance and maximum visual impact, enhancing the product’s appeal.
Competitor Analysis and Focus on the Target Audience
The project starts with an analysis of competitors and research of the target audience to present your product most advantageously. This allows us to create materials that showcase the product and address buyer needs. We provide visuals that grab attention and stimulate sales by meeting customer expectations.
Our product card creation services are a valuable tool for your business, helping your product become more visible, understandable, and appealing to customers.
Title Slide — 15 €
Development of an eye-catching cover with competitor analysis and test display in search results. This option is suitable for those who want to highlight the main advantages of the product and draw attention to its unique features.
Click-Through Rate Testing (CTR) — 33€
Creation of three cover variations for click-through rate (CTR) testing and selecting the optimal format.
Recommended for products where a high CTR is crucial to attracting maximum audience attention.
Turnkey Approach — 13€
This plan includes a full cycle of work: product feature analysis, competitive evaluation, and the development of two covers highlighting the main advantages.
The perfect choice for those who want a well-thought-out visual solution without additional effort.
Design Based on the Provided Technical Specifications (TS) — 10€
Development of an infographic based on the technical specifications you provide.
Suitable for those who have a clear vision of how the final product should look and want a specific solution.
Format Adjustment for WB/OZON — 4 €
It's a great option for those who want to use it across different platforms.
Enhanced Content (Rich Content)— 13 €
Creation of rich and informative content with additional graphic elements that help attract and retain attention.
This package is ideal for those who want to stand out from competitors and make the infographic more engaging and understandable.
Калькулятор стоимости инфографики
How to Order Infographics for Marketplaces: Step by Step
Ordering infographics for your product is simple and convenient. We've prepared a step-by-step guide so you can understand the process, from the initial request to receiving the final work. Carefully review the stages to know what to expect at each step, and submit your request when you're ready to begin!
How to start collaborating with us
Submit your request
The first step to creating quality product cards is to submit a request. You can do this by filling out the form on our website or contacting us directly. In the request, please provide your contact information so we can contact you promptly, as well as the key details about the product card you'd like to create.
Describe what exactly you'd like to receive: data visualization, graphic representation of products, or perhaps something unique. The more detailed your request, the more accurately we can offer a solution that is perfect for your business.
Let's clarify all the important details
Discussion of details
After applying, we will contact you for a detailed discussion of all aspects of the project. We will clarify your goals, the characteristics of the product or service, the target audience requirements, as well as the necessary design elements. In addition, we will suggest an appropriate style and format for the infographic. It can be minimalist, bright, or strict — everything depends on your goals and preferences. At this stage, we will also ask additional questions to make the project as effective as possible and fully aligned with your expectations.
Work plan for your convenience
Confirmation of terms
Once all the details are agreed upon, we will prepare a work plan. It will include deadlines, key stages, and the project cost. This plan will allow you to understand in advance when you will receive the result and what expenses will be required. We aim to make the process as transparent as possible to avoid any misunderstandings. At this stage, you will be able to make adjustments or discuss any additional requests if necessary. Our goal is to ensure that the final result fully meets your expectations.
Your opportunity to make changes
Approval of the layout
Once the work begins, our team will create a preliminary infographic product card layout. We will send it to you for approval so that you can assess the results and suggest any necessary changes. At this stage, you can propose adjustments to the color scheme, layout, or other aspects. We will take all your suggestions into account to ensure that the final version aligns perfectly with your vision and goals. This stage is your opportunity to refine the project before its completion.
Please note, that revisions are a natural part of the process! We work in a collaborative dialogue.
Simple and convenient payment process
Order payment
When you approve the layout and all the terms, we will offer you convenient payment methods. After payment confirmation, our team will start working on the project. We guarantee strict adherence to all deadlines and stages of work, ensuring that you receive the completed product cards exactly on time. This approach ensures that your project will be executed with high quality and in full accordance with the agreements.
Perfect result, ready to use
Receiving the completed work
The final step is the delivery of the completed product card. We will prepare the final file, conduct all necessary checks, and make any last adjustments if needed. The final work will fully meet your requirements and the platform's specifications. We guarantee that the result will be of high quality, and you will be able to immediately use the images to promote your products or services.
Frequently Asked Question (FAQ)
During the process of creating product cards, our clients often have questions about the workflow, deadlines, payment terms, and the possibility of making revisions. To make the process more transparent and straightforward, we’ve compiled the most frequently asked questions and answers. This section will help you better understand how we work, what we need from you at each stage, and what results you can expect.
1.What types ofProduct Cards can I order for Online Shopping Stores and platforms?
2.How long does it take to create a Product card?
3.How does the layout approval process work?
4.Is it possible to order cards for multiple products at once?
5.How is payment processed, and what methods are available?
6.Is it possible to make changes after the project is completed?
7.What materials do I need to provide to start the project?
8.For which platforms do you create product cards?
9.What should I do if I’m not sure what type of Product card I need?
10.In what format will the finished product card be delivered?
Examples of work and case studies.
Our team creates Cards that help products stand out and capture attention on platforms and online shopping stores. This section features several examples of our successful projects, each tailored to meet the unique needs of our clients and adapted to the specifics of their products and target audiences.




Do you want your product to stand out in the Online Shopping Stores and Platforms?
We understand that in a highly competitive environment, visual presentation plays a key role in sales success. High-quality product cards not only grab attention but also convey the value of your product, increasing trust and encouraging purchases. Our specialists have extensive experience in creating unique graphic solutions that highlight your product’s strengths and adapt them to the specific requirements of each platform.
What You’ll Get by Working with Us:
Personalized Approach: We consider your brand and product’s unique features to create a product card that truly stands out.
High-Quality Design: Our professional team knows how to present information effectively to catch the eye and hold attention.
Full Support at Every Stage: From discussing the concept to delivering the final files, we are with you to make the process as comfortable and transparent as possible.
Adaptation for Any Platform: Whether you sell on Wildberries, Ozon, Amazon, or AliExpress, we ensure full compliance with the platform’s technical and stylistic requirements.
If you're ready to take your product to the next level and boost sales, contact us now!
Our team will create product cards that help your product become more visible and attractive to customers.
Checklist for Choosing the Right product card
When deciding which product card will best suit your product in an online store, it’s essential to consider several key factors. Here's a checklist to help you make an informed choice:
1. Define the Purpose of the Product card
What goals should it achieve?
(e.g., increase click-through rates, highlight product benefits, or draw attention to unique features.)
Decide whether you want the focus on visual appeal, detailed descriptions, or audience engagement through comparisons and ratings.
2. Choose the Right Type of Product card
Title Slide: Great for the first visual impression.
Rich Content: For a detailed description of product features and benefits.
Turnkey product card: A full-service package that includes design development and platform adaptation.
3. Analyze Your Target Audience
Who are your buyers?
Ensure that the product card meets their expectations and preferences, whether they are young moms, sports enthusiasts, or pet owners.
Think about which elements (icons, fonts, colors) will best suit this category.
4. Assess Competitors
Study how similar products are presented on different platforms.
Identify ways to stand out.
Analyze competitors’ product cards and determine which elements you can improve or enhance.
5. Ensure Compliance with Platform Requirements
Each platform (e.g., Wildberries, Ozon, Amazon) has specific technical requirements for image size, resolution, and format.
Make sure your chosen format meets the platform’s standards to avoid upload or display issues.
6. Align the Style with Your Brand
The product cards should maintain your brand's overall style and align with other marketing elements.
This helps create a cohesive brand perception and improves customer recognition.
7. Craft Key Messages
Decide which key features or benefits of the product you want to emphasize.
These should be visually highlighted and easy to understand with short, clear texts and visual accents.
8. Set Budget and Deadlines
Knowing your budget and timeline will help determine the scope of work and the type of product card.
Keep in mind that complex, multi-layered product cards require more time to develop.
9. Choose the File Format
Decide in which format you want to receive the final product card (JPEG, PNG, PDF) based on the platform's requirements.
Ensure that the files meet all technical standards.
10. Plan for Revisions
Discuss with the designer or agency the conditions and number of possible edits to ensure the final result meets your expectations.
This checklist will help you streamline the product card selection process and make it more efficient, ensuring your product stands out and attracts attention in the Online store or platform.
Product cards, what it is, a detailed definition
Product cards
Product cards are a method of visually representing data, knowledge, or information using graphic elements.
The goal of product cards is to make complex or extensive information easier to understand, accessible, and memorable for a wide audience.
Key tools of Product cards:
- Data visualization: Uses graphs, charts, icons, and illustrations to represent numerical and factual data.
- Combination of text and images: Combines brief text descriptions with visual elements to enhance understanding.
- Structured presentation of information: Presents information in a logical sequence, making it easier to navigate and digest.
- Aesthetic design: Grabs attention with an attractive color palette, typography, and layout of elements.
- Simplifying complex information: Makes technical or complex data accessible and easy to understand.
- Enhancing memorability: Visual images are easier to remember than plain text data.
- Attracting attention: A bright and well-thought-out design can stand out in a sea of information.
- Speeding up message delivery: Quickly conveys the main idea without the need for lengthy texts.
- Increasing engagement: Stimulates interest and encourages the audience to interact and share content.
- Marketing and advertising: Presents products, services, and statistics in an appealing form for the target audience.
- Education: Helps with learning by visualizing concepts, processes, and historical events.
- Media and journalism: Illustrates news articles, reports, and studies to enhance information perception.
- Business analytics: Visualizes corporate data, performance metrics, and strategic plans.
- Science and research: Presents scientific data and research results to a broad audience.
Types of product cards:
- Statistical product cards: Focuses on numerical data using charts and graphs.
- Informational (factual) product cards: Provides information on a specific topic without much numerical data.
- Process product cards: Shows a sequence of steps or stages in a process.
- Geographical product cards: Uses maps to display data related to locations.
- Comparative product cards: Compares different objects or ideas to highlight differences and similarities.
- Hierarchical product cards: Shows the structure or order of elements by importance or other criteria.
Key components of successful product cards:
- Clear objective: Defining the main idea or message to be communicated to the audience.
- Audience understanding: Knowing the needs and interests of the target group to tailor the content.
- Quality data: Using reliable and up-to-date information.
- Simplicity and conciseness: Avoiding information overload and focusing on key points.
- Appealing design: Using visual elements that support and enhance the message without distracting from it.
- Visual thinking: The human brain processes visual information faster than text, making infographics an efficient communication tool.
- Emotional impact: Colors and images can trigger an emotional response, strengthening the message’s impact.
- Versatility: Suitable for various platforms and media, including print, websites, and social media.
- Viral potential: Easily spreads and is shareable in the digital environment, increasing audience reach.
- Social issues: Highlighting statistics and facts on important social topics to raise awareness.
- Corporate reports: Presenting financial performance and company achievements in a visual format.
- Educational materials: Simplifying complex topics for students and learners.
- Health and medicine: Providing information on health, medical procedures, and disease prevention.
Conclusion
Quality product cards are not just about aesthetic design; they are a powerful tool that can significantly boost sales effectiveness on platforms. They capture attention, build trust, and help customers make faster purchasing decisions. In a highly competitive environment, such details can be crucial to the success of your business.
Product cards are a powerful communication tool in today’s information society. They combine art and analytics to present data in a clear and appealing form. Their use promotes a deeper understanding of information, increases audience engagement, and effectively conveys complex ideas.
Our team of professionals is ready to assist you in creating a unique and effective image that highlights your product's advantages and attracts more customers. We offer a personalized approach, high quality, and adherence to all platform and online store requirements.
Don't miss the chance to stand out from your competitors and increase your product sales!

Ready to take your business to the next level?
Contact us now, and we’ll start working on the product cards that will deliver real results for you.
What types of product cards for platforms do we create?
We offer various types of product cards, each designed to solve specific tasks and help products attract more attention from buyers on online stores and platforms. Below are the main types of product cards we create, along with a brief description of their intended purposes.
Cover Slides
Purpose: Attracting the attention of potential buyers at first glance.
Description: The cover slide is the first image a buyer sees when browsing the product catalog. It must be bright, informative, and clear to capture the user's interest and encourage them to learn more about the product. We focus on an attractive design that quickly conveys the product’s key benefits.
Step-by-Step Instructions
Purpose: Explaining how to use the product.
Description: For products with more complex usage (e.g., technical devices or cosmetic procedures), we create step-by-step instructions that demonstrate how to use the product. This type of product card makes a complex process easy to understand and facilitates the purchasing decision by showing that the product is simple and convenient to use.
Comparison Tables
Purpose: Comparing the product's features with similar offers.
Description: Comparison tables help buyers quickly see the advantages of your product compared to competitors. We visualize key parameters like price, quality, and functionality, highlighting how your product stands out. This is especially useful for products in popular and competitive categories.
Product Features and Benefits Demonstration
Purpose: Visualizing the key features and functions of the product.
Description: This type of product card is used to highlight unique product characteristics, such as material durability, eco-friendliness, compactness, or additional features. We focus on visual elements so that buyers can immediately see what makes your product special and useful.
Rich Content
Purpose: In-depth presentation of the product to create an emotional connection with the buyer.
Description: Rich content presents the product through detailed descriptions, multiple images, videos, text, and reviews. This helps the customer not only learn about the product's features but also see it in action, imagining how it would fit into their life. Rich content is particularly effective for premium products, where it’s essential to evoke a sense of high quality.
Mini-Instructions and Tips
Purpose: Simplified guide or tips on how to use the product.
Description: Short instructions or tips are ideal for products that require brief usage or care explanations. We focus on simplicity and clarity, helping the buyer quickly understand and make a purchasing decision.
Why our Product card will help you stand out from the competition?
OurProduct card for online stores and platforms is created with consideration of your product's specifics, the needs of your audience, and the characteristics of the platform where you sell. We understand that, in the context of high competition, it is important not only to attract attention but also to hold it, fostering trust and a positive perception of your product. Here's how our Product card helps achieve these goals:
1. Attracting Attention
We use a combination of bright, memorable elements and an intuitive layout to ensure your product card catches the eye immediately. By carefully selecting colors, fonts, and images, we make the information easy to perceive, which is especially important in platforms where buyers browse hundreds of products.
2. Building Trust in the Product
High-quality Product cards help create the impression that the product is reliable and thoughtfully designed. We focus on details like stylish presentation of features, clear illustrations, and professional layout that emphasize the product’s high quality. The clearer and more understandable the information is presented, the more trust it builds in your brand with potential customers.
3. Improving Product Perception and Understanding
We emphasize the key advantages and characteristics of the product, such as unique features, materials, and packaging. Buyers find it easier to perceive and remember information presented in a Product card, which positively influences their purchase decision. In a world of limited time, visual content holds attention better than long textual descriptions.
4. Increasing Click-Through Rate and Conversion
We have observed that Product cards, which highlight the benefits of a product and make it more appealing, directly affect click-through rates and conversions. Comparative tables, mini-instructions, and feature demonstrations help customers quickly understand how your product differs from others and create the desire to move towards a purchase.
5. A Personalized Approach and Focus on Your Goals
Our team approaches each project individually, creating Product cards that accurately reflect the essence and uniqueness of your product. We adhere to branded formatting principles and comply with all platform requirements to ensure your product looks professional and cohesive on the platform.
Here’s what our clients say about the results after implementing the Product card:
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Our advantages: Why you should choose us to create the Product card
- Experience and professionalism
- Individual approach to each project
Our team takes into account the specifics of your product, target audience, and sales goals to create an infographic that perfectly fits your tasks.
- Adaptation to the requirements of marketers
- High quality and attention to detail
We create high-quality Product cards that not only attract attention but also create a positive impression of your brand, creating trust among customers.
- Flexibility and affordability
Regardless of the volume and complexity of your order, we find a way to offer competitive prices while maintaining high quality.
- Transparency and support at all stages
- Positive reviews and verified results
We are proud of the positive feedback that confirms that our solutions help businesses to succeed in marketing plans.
- Innovative approach to design
Our designers can combine innovation and ease of perception, creating graphics that are not only beautiful but also functional.
By choosing us, you get a reliable partner who will invest all efforts in creating product cards, able to highlight your product among competitors and attract the attention of your target audience.
Leave a message to discuss how we can help your product reach new heights in the platforms
Frequent errors when ordering Product cards and how to avoid them
1.No clear brief
How to avoid: Prepare a detailed brief, specify the key features of the product, target audience, and your expectations. The more information you provide at the start, the more accurate the result will be.
2.Choosing the wrong type of Product Card
How to avoid: Define the Product card tasks and consult with a designer or agency. They will help you to choose the type of Product cards that will best solve your tasks, whether it is a title slide, rich content, or a comparative table.
3.Ignoring the marketing requirements
How to avoid: Make sure the designer is familiar with the requirements of the online stores you plan to host. For example, Wildberries and Ozon may have different requirements for the image, and this should be taken into account.
4.Underestimation of time for finalization and revision
How to avoid: Bookmark the time for corrections and edits in the project schedule. Talk to the designer about making changes and specify the number of changes included in the price.
5.Unstructured texts and visual accents
How to avoid: Work with the designer on the text and accents so that they accurately reflect your product’s characteristics. The short, clear, and precise accents will help to convey the value of the product to the buyer.
6.No testing and evaluation of results
How to avoid: Analyze the effectiveness of Product cards after their implementation. Pay attention to clickability, time of viewing the product card, and conversion. This will help to understand if the Product card has reached its goals.
7.Unrealistic expectations on timing and budget
How to avoid: Keep in mind that it may take several days or even weeks to create a Product card, depending on the complexity of the work. Make sure your budget and schedule are realistic so that the result is quality.
8.Overloaded design
How to avoid: Keep the balance between informality and conciseness. Discuss with the designer what items are priority and remove any unnecessary details that do not affect the decision to buy.
9.No common style with other brand materials
How to avoid: Make sure the product card reflects the brand’s style and is consistent with other marketing materials. This creates a holistic and professional brand image.
How do product cards affect SEO?
Product cards for marketers has a significant impact on SEO (search optimization) due to several key aspects:
Qualityproduct cards attract attention and keep users on the product page longer.
This is important for SEO, as search engines take into account behavioral factors such as time spent on the page.
The longer a user interacts with a product card, the more likely it is that the search engine will find this page useful and improve its ranking.
2. Reduced failure rate
If the product card contains clear and eye-catching visual elements, users are less likely to leave the page immediately.
Reducing the failure rate has a positive effect on SEO, as search engines consider pages with low failure rates to be more useful and of better quality.
3. Attracting external links and mentions
Creative and informativeproduct cards are often interesting to users and bloggers who can share images on their platforms or refer to the product card.
External links from other sites increase the page’s reputation in search engines, which helps improve search results.
4. Optimization for visual search
Search engines like Google are actively developing visual search technologies.
Product cards with high-quality images, unique designs, and correct attributes (for example, ALT tags) can appear in the search by images. This helps to attract additional traffic, especially if theproduct cardsolves specific customer questions.
5. Improved UX and conversion, which indirectly affects SEO
A pleasant and user-friendly design, provided with aproduct cardimproves the user experience (UX).
Search engines take into account how effectively the site responds to user requests, and improve page ranking with good UX scores. Goodproduct cards help buyers quickly get all the information they need, which can eventually lead to more conversions.
6. Increase of clickability (CTR) in search output
Product cards with high-quality images and informative visual elements can also attract more clicks in the search result if theproduct cardimage is included in an extended snapshot.
High CTR in search output can be a signal to search engines about the usefulness and relevance of the page.
7. Easier to understand keywords and information
Product cardsallow to inclusion of of keywords in context, improving the semantic structure of the page. For example, visual elements such as icons or diagrams can be accompanied by text containing key queries, which makes the page more relevant to search engines.
Example:
The product card t highlights important characteristics of the product (such as health benefits or unique features) and includes text with keywords, will be ranked higher according to relevant requests, than a card containing only standard images and description. Thus, a good infographic product card not only improves the visual appeal of the product card but also contributes to the improvement of SEO metrics, attracting additional traffic and increasing the chances of successful sales.
Talking about us
Feedback from marketers on the results after the implementation of infographics
1. Anna, a pet seller at Wildberries
"After we added product cards to our product pages, the number of views increased by 25%. Customers have noticed that they now understand better what kind of product our product is suitable for and how to use it. This helped us reduce the number of questions from customers and increase brand confidence."
2. Dmitry, owner of the home appliance store at Ozon
"The introduction of product cards helped to improve the readability of product cards. Buyers have become more active in studying the characteristics because they now see the main advantages of the product immediately. As a result, our sales have increased by 30% within two weeks of updating the images."
3. Elena, brand manager of cosmetics on AliExpress
"We needed an infographic product card to highlight the unique ingredients and benefits of our cosmetics. Thanks to the good visualization from your team, customers became more trusting of the product, which led to an increase in positive reviews and repeat purchases. Sales on AliExpress have increased by 20%
4. Sergei, a sports equipment salesman at Wildberries
"Our products have become much more popular since we updated the cards. Buyers now understand more quickly how our inventory differs from others, and we have fewer returns due to incorrect expectations. The conversion rate increased by 15%, and the product became more popular on demand."
5. Madina, marketing specialist in the home accessories company at Ozon
"Thanks to your product card, the product has become much more presentable. The design attracted users' attention and they started adding more products to the basket. Our conversion has increased by 18% and we see that customers leave more positive feedback, noting the convenience and informality of our cards.
These reviews show that our product cards work and help marketers succeed by attracting more buyers and increasing trust in the goods.
Glossary of terms
- Product cards
Visual representation of data or information that helps users to perceive and understand content more quickly. In the context of marketing guides, product cards are used to illustrate the advantages of a product, its characteristics, and instructions for use. - Title slide
The first image in the product card on the platform attracts the attention of the buyer. This slide usually contains the name of the product and the main characteristics to interest the user and encourage him to open the card for a detailed examination. - Rich content
Graphic and textual filling of the product card, which makes it more informative. Rich content can include multiple images, videos, text blocks, and reviews, which helps buyers get a more complete picture of the product. - Conversion
The ratio of purchases to visits to a product card. The higher the conversion, the more effective the product card attracts and convinces buyers. - CTR (Click-Through Rate)
The clickability index indicates the percentage of users who clicked on the product card compared to the total number of people who saw it in the delivery. High CTR is about the attractiveness of the card’s header or image. - Keywords
Words or phrases used by buyers when searching for products on online stores and platforms. The correct choice and placement of keywords in the description and headings help the product card to rise in search results and attract more customers. - SEO (Search Engine Optimization)
Process of optimization of the product card or web page to improve its position in search results on marketing pages or search engines. SEO optimization includes the use of keywords, improved structure, and the addition of quality content. - Goods card
Page with description, images, and characteristics of the product on the marketing website. The product card is the main tool for attracting buyers and describing the benefits of a product. - Behavioral factors
Metrics that reflect user behavior on the page, such as time spent on the page, clicks, and returns. These data are considered by search engines and marketing guides to determine the relevance and quality of the product card. - Marketplace or Marketing Platform
A platform for selling products, on which various sellers can place their products. Examples of marketing platforms: Are Wildberries, Ozon, AliExpress, and Amazon. - Competitor analysis
Study of the characteristics and design of competitors' products to identify advantages and disadvantages. Helps create more attractive and competitive product cards. - Customer Experience (UX)
General impressions and user convenience from the interaction with the product card. Good UX simplifies the perception of information and promotes conversion. - Visual search
Technology that allows users to search for goods by images. For this, it is important to have a quality product card that allows marketers to identify the product by visual characteristics. - Failure rate
An indicator of the number of users who left the product card immediately after it was opened. A high frequency of failures may indicate the card’s low attractiveness or not meeting user expectations. - Adaptation to platform
The process of customizing the infographics or content of the product card to meet specific marketing requirements (e.g., image size, file format) to ensure the correct display and enhance clickability.
Comparison of our services with competitors
In today’s e-commerce world, it is important not only to present the product on the marketing platform but also to make it visible among many competitors. We understand that you have a choice of different companies offering product card services. This is why we believe our services stand out from the competition:
- Individual approach to each project
We do not use standard solutions. Each infographic is developed from scratch, taking into account the characteristics of your product, brand, and target audience. This ensures the uniqueness and effectiveness of the visual content. - Professional team of experts
We have experienced designers, marketing experts, and copywriters. The collaboration of specialists from different fields ensures high-quality product cards, that not only look beautiful but also sell. - Deep understanding of marketing requirements
We follow the current requirements and recommendations of popular platforms such as Wildberries, Ozon, AliExpress, and Amazon. This allows us to create content that is fully compliant with the technical specifications and rules of each marketing platform. - Results Orientation
Our main goal is to help you increase sales and conversion. We analyze the effectiveness of product cards and, if necessary, make improvements to achieve maximum results. - Results Orientation
Our main goal is to help you increase sales and conversion. We analyze the effectiveness of the infographics and, if necessary, make changes to achieve maximum results. - Timeliness
We value your time and always adhere to the agreed deadlines. Clear planning and organization of processes allow us to execute projects on time without loss of quality. - Support at all stages of cooperation
From initial consultation to final delivery of the project - we are always in touch. Ready to answer questions, provide recommendations, and take into account your wishes. - Positive reviews and successful cases
Our customers have seen sales growth and performance improvement after the introduction of our infographic product card. You can read the examples and reviews to see how our services work. - Comprehensive service
In addition to creating product cards, we can offer additional services: development of a promotion strategy, SEO optimization of descriptions, professional photography, and much more. - Innovation and relevance
We are constantly studying new trends in design and marketing, introducing modern technologies and approaches. This allows us to create relevant content that attracts and retains the attention of buyers.
- Increase sales: Quality product cards highlight your product, increase trust, and encourage buyers to buy.
- Time-saving: You get a ready-made solution that meets all requirements without the need to make multiple edits.
- Brand Strengthening: Unique style and professional design strengthen your brand positioning in the market.
Ready to take your sales to the next level?
Choosing the right partner to create product cards is key to your business' success on marketing platforms. We are confident in the quality of our services and ready to prove it in practice.
Contact us and we will develop a product card for you that will help you to bypass competitors and attract more customers.
Ready to take your business to the next level?
Contact us now and we will start working on the Product card that will bring you real results.
Comparison of the effectiveness of the product card and the usual description of the product
Product cards have proven to be effective in raising key metrics on marketing lists. The following are examples showing how CTR (clickability) and conversion have changed after adding infographics to product cards.
Before the introduction of the Product cards:
CTR (clickability): 2.4%
Convertibility: 1.2%
Average time on page: 45 seconds
After the introduction of the Product cards:
CTR (clickability): 3.8% (increase by 58%)
Convertibility: 2.1% (grow by 75%)
Average time on page: 1 minute 20 seconds
Description:
The seller added an infographic to the product cards, showing key benefits of the product: technical characteristics, unique functions, and comparative advantages over competitors. This has attracted more attention and interest from buyers.
Chart of changes in indicators:
Column chart showing the increase of CTR and conversion before and after the introduction of product cards.)
2. Case 2: Brand cosmetics on Wildberries
Before the introduction of the Product cards:
CTR (clickability): 1.9%
Convertibility: 0.8%
Average time on page: 30 seconds
After the introduction of the Product cards:
CTR (clickability): 3.1% (increase by63%)
Convertibility: 1.5% (increase by87%)
Average time on page: 1 minute 5 seconds
Description:
The brand has introduced a product card that showcases the ingredients of products, their benefits for different skin types, and clinical trial results. This helped establish the confidence of buyers and encourage them to buy.
Chart of changes in indicators:
Linear graph, reflecting the improvement of CTR and conversion. )
3.Case 3: Sports goods seller on AliExpress
Before the introduction of the Product cards:
CTR (clickability): 2.6%
Convertibility: 1.0%
Average time on page: 40 seconds
After the introduction of the Product cards:
CTR (Clickability): 4.2% (62% increase)
Conversion: 2.2% (120% increase)
Average time on page: 1 minute 30 seconds
Description:
After adding a product card showing the use of sports equipment in action, health benefits, and training results, the seller noticed a significant increase in interest in the goods.
Chart of changes in indicators:
Display a combined chart to visualize the changes.
Consolidated statistics
Research and experience show that the introduction of product cards can lead to the following improvements:
Increase CTR by 50-70%
Conversion growth of 60-100%
Increase of the average time spent on the page by 30-50%
Summary Chart:
An aggregated graph comparing the average before and after the introduction of the Product cards.
Conclusion
Quality infographics significantly improve the efficiency of product cards in marketing lists:
Attracts the attention of buyers, making the product more visible among competitors.
Increases product confidence by providing clear and understandable information.
Improves behavioral factors such as page time and viewing depth, which positively affects product ranking in search marketing.
Note: The data presented is based on consolidated results and may vary according to product category, product card quality, and audience specifics. Individual analysis and testing are recommended to achieve the best results.
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